For the September edition of Windows 2020. New Phenomena, Martyna Wędzicka-Obuchowicz has prepared a spatial installation inside LKW Gallery, provocatively titled Window of Non-Life.
In the artist’s own words:
With the advent of social media, the incidence of suicide among children and teenagers has grown. Unrealistic standards of beauty, living a picture-perfect life, having friends as if from a TV series, and attractions we wouldn’t even have been able to imagine – all that has an irreversible effect on our perception of the world and of ourselves. When did it all start? Would we be happier had it not been for social media? Or did it in fact begin a lot earlier, and we were simply unable to foresee where it would lead? When I was five years old, I already had access to a computer, I grew up with it, the digital world has always been intertwined with real life. Every day I wonder whether the news, images, and even PEOPLE I see online are real or whether they are just a neat visualization from the next shoe ad campaign. In Window of Non-Life, digital elements enter our world, where – through deformations and glitches – they remind us that nothing in this world is ideal.
Martyna Wędzicka-Obuchowicz
Graduate of the Academy of Fine Arts in Gdańsk. Poster designer, typography lover and author of visual identification systems. She received a mention of honour in the “Fresh Blood 2019” category and was shortlisted for the 2019 Designer of the Year award. Apart from “hard”, analytical design, she is interested in chance and human error, creating works based on deconstructing graphic elements, images, and typography.
IG: @wedzicka_com